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Showing posts from July, 2019

Why has NETFLIX struggled in India? All Important Factors.

In 2019, everyone around the world is familiar with the term Netflix. Netflix is the world's most popular Over The Top(OTT) content  service provider. Netflix has over the years seen tremendous growth in its business, courtesy to its some amazing shows and  marketing. According to Netflix's website, 'Netflix is a media service provider' founded in 1997 and based in USA. Since its inception, it has  managed to come a long way and has been ruling the online media content from a long time now. Netflix is growing at a very fast rate in the United States and the European countries. According to CNBC, Netflix has around 137 million subscribers  (as of July 2019) from around the world.  In which 58.5 million  subscribers are from the United States and 78.6 million subscribers are from the other various countries. Netflix has expanded its business to over 190 countries and growing rapidly, but India is one such country where Netflix ...